Our Partners


Established: 1999 

For over two decades, AHEAD and the Nicklaus Companies have teamed up to create the Jack Nicklaus Collection of headwear. As the first license for AHEAD, Jack Nicklaus has proudly worn the headwear exclusively, which is also proudly offered at Nicklaus Design courses across the country. A meaningful part of the relationship is the ability to collaborate on exciting projects like the PlayYellow fundraising effort and the Jack Nicklaus Major’s Collection.  

AHEAD is a leading supplier of headwear to the USGA, PGA of America, Ryder Cup and numerous PGA Tour events, in addition to more than 5,000 green grass and resort shops throughout the world. Celebrating its 25th anniversary in 2020, AHEAD has a bright future as the industry leader!  

“Barbara and I are grateful to the team at AHEAD for joining us and many others in the Play Yellow effort to help make a difference in the lives of children through Children’s Miracle Network Hospitals,” Nicklaus said. “Like us, AHEAD cares about giving back to children and families in need. They are not simply the best headwear company in golf, they are an organization of people with big hearts. Hats off to AHEAD!”

Ahead Booth at PGA Show
Jack Nicklaus wearing Ahead Hat
Ahead Hat stand at PGA Show
Ahead Play Yellow C47LGT

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